Trending Colors This Season: What’s Hot on the Fashion Radar?
Hey, style mavens! If you’re wondering which hues are totally slaying this season, you’re in the right place. Each season rings in a fresh palette, and for the current fashion cycle, it’s all about vibrant yet wearable tones that scream confidence and creativity. According to the Pantone Color Institute - which pretty much sets the color Bible for fashion - this season we’re vibing with a mix of energetic brights, soothing naturals, and some timeless neutrals.
The top trending colors you’ll see everywhere include:
- Digital Lavender: A soft, dreamy purple that feels futuristic yet chill.
- Viva Magenta: Bold, vivacious, and with a punch of energy, this red-based pink is all about empowerment.
- Tranquil Blue: Soothing like a calm ocean, this shade inspires a sense of calm and clarity.
- Sundial: A warm, earthy yellow-orange that brings sunshine anytime, anywhere.
- Verdigris: That intriguing bluish-green that adds a vintage yet modern twist to your wardrobe.
These colors are making waves on the runways - from Milan to New York - and are quickly popping up in street style, ready for you to own your look.
Versace Medusa '95 dress
3990$ FARFETCH

How to Wear This Season’s Colors Like a Pro
So now that you know what’s trending, here’s the tea on how to work these colors into your wardrobe without looking like you’re in a walking rainbow.
- Mix and Match, But Keep Balance: Pair Digital Lavender with neutrals like soft beige or white to keep the look fresh without being overwhelming. Or go full glam and contrast Viva Magenta with navy or black for a fierce statement.
- Pop of Color: If you’re not ready to dive full color bomb, use the trending shades as accents - think a Tranquil Blue scarf, Verdigris handbag, or Sundial shoes. Mixing pops of these colors with a more muted palette keeps your vibe chic and wearable.
- Monochrome Magic: Rock one trending color head-to-toe in varying textures to add depth - like a Viva Magenta silk blouse with similar-hued velvet pants. It’s bold, classy, and perfectly on-trend.
- Layering Love: Layer light Sundial sweaters over crisp white shirts or try a Digital Lavender jacket on neutral basics for a cool-casual edge.
- Accessories Are Your BFFs: Jewelry, hats, and belts in these hues can subtly lift your outfit and tie in the trend effortlessly.
Tory Burch sequin-embellished skirt
4833$ FARFETCH

Remember, the key to rocking this season’s colors is confidence and fun - don’t be afraid to play around and find the combos that make you feel unstoppable.
Pleats Please Issey Miyake Mist April top
251$ FARFETCH

Why These Colors? A Peek Behind the Trend Curtain
Curious why these shades rose to stardom? Color trends don’t just happen; they reflect what we need culturally and emotionally. Digital Lavender, with its futuristic yet calming vibe, taps into the growing tech-driven lifestyle balanced by a desire for well-being. Viva Magenta’s bold energy is a nod to empowerment and self-expression in a post-pandemic world. Meanwhile, tones like Sundial and Verdigris draw us back to nature and sustainability - a massive focus in today’s fashion conversations.
So, when you’re stepping into one of these hues, you’re not just looking on point - you’re wearing a mood and a movement.
Solace London Joana maxi dress
466$ FARFETCH

Wrapping It Up With Your Seasonal Style Glow-Up
Embracing this season’s color trends is like adding a fresh splash of joy to your everyday look. Whether you’re a minimalist or a maximalist, these hues give you the freedom to mix high-energy vibes with soothing notes. Let your wardrobe speak the language of confidence, calm, and creativity.
Go ahead, rock those Digital Lavenders and Viva Magentas like you own the runway - because honestly, you do.
Stay fabulous, trendsetters!